UK boss Scott Michael said the designers had tweaked the vans to improve their aerodynamics by re-modelling the door mirrors and adding aerodynamic panels under the body.

Both of the mid-sized vans now sport a wider grille, a new Chevron badge rising up to the headlights and a new headlight arrangement.

Michael said Citroen Commercial has refocussed its Business Class marketing initiative to highlight the durability of the product range and flag up the aftersales operation.

“Current customers know about the strength of the product but others perceive unreliability,” he admitted.

“The marketing from May will focus on servicing and warranties. It’s about running a van, not just buying it.”